Integrative Bodywork of Rochester, NY, sought to revamp their web site with a responsive design and stronger imagery and language.
As a starting point, we created a logo that expressed a balance of natural force and ease mixed with a sense of holding and harmony, drawing on the concept of a wave, which they brought to the first creative session. We suggested new photography that expressed a range of their skills, and values, through images of touch, healing and nature, coupled with a series of phrases, which would create for visitors a complete and immediate snapshot of their ethos as massage therapists and bodyworkers. Using a simple customization of a WordPress theme, we made their site responsive, their variety of methodologies easy to grasp, their phone number prominent as well as their location, through an embedded map, and their color scheme soothing and inviting. Visit their site.